The role of the virtual assistant has evolved dramatically thanks to the increasing capabilities of human VAs and advances in digital technology like artificial intelligence (AI). In the past, business owners turned to virtual assistant services for simple tasks like organizing calendars and responding to customer inquiries. Fast forward to today, where tech savvy VAs can have a direct impact on business strategy, growth, and valuation.
This blog will share insight on the different ways small business owners can harness the expertise of tech-savvy virtual assistants. It will also discuss how today’s highly skilled VAs are empowering business owners to scale business operations efficiently and cost-effectively in the digital age.
When should small business owners seriously consider virtual assistant services?
If you’re a small business owner who feels bogged down by administrative or operational tasks that take you away from delivering client value that fuels business growth, a freelance virtual assistant could be a game changer. Working on non-strategic facets of your business (marketing, content creation, finance, IT, etc.) can lead to other issues when such work isn’t executed well or efficiently.
That’s where taking advantage of freelance virtual assistant services can really pay off. From social media and marketing assistants to freelancers who specialize in project management and business operations, there is a vast array of expertise available in today’s virtual assistant marketplace.
Plus, hiring a freelancer is also a cost-effective option because you only pay for a VA’s services when you need them. It also enables you to scale your business with ease and avoid the added expenses and responsibilities involved with hiring a full-time employee.
How tech savvy VAs use small business tools and tech to empower business owners
As your business grows, so will the time and technical demands of your business’s operations. Skilled freelance VAs who are adept at using virtual assistant tools and technology can lighten your load and help ensure the different facets of your business are executed efficiently and optimally. Depending on your needs, you may want to hire a freelancer to help:
Provide administrative support
This is where many entrepreneurs first benefit from hiring a freelance VA. Virtual administrative assistants can perform a variety of tasks, such as organizing your inbox, coordinating schedules/appointments, making travel arrangements, answering basic customer inquiries, handling data entry, and more.
Fine tune customer relationship management and support
CRM software is essential for a growing business, and a VA who specializes in this vital technology can help you maximize its capabilities. From prospecting and nurturing leads to maintaining customer relationships, a tech savvy VA plus a CRM can do wonders for your business. And, as your VA gets more knowledgeable about your business, they can also provide the human touch and advanced problem resolution that your business needs.
Create and execute a marketing strategy that gets results
Developing and implementing an effective marketing strategy is essential for achieving tangible results. While a robust CRM system is important, true marketing success often hinges on having a virtual assistant with extensive marketing expertise. An experienced marketing and social media VA can help refine your digital marketing strategy by leveraging data insights gathered from your CRM, along with customer feedback.
Top marketing and social media VAs also play a crucial role in supporting business growth initiatives by using technology in other areas. The best freelance virtual administrative assistants are increasingly turning to AI technology to enhance their productivity and efficiency in completing a variety of tasks, while adding the human voice and fact-checking skill. This includes creating content for social media, websites, and blogs, as well as developing processes and utilizing scheduling tools to streamline marketing activities.
Help ensure the optimum business valuation when you’re ready to sell
If you’re planning to exit your business at some point, the quality of your business processes, automation, reporting or digital marketing strategy could impact your valuation. A freelance virtual assistant can support you in all of these areas in preparation for a successful exit.
Virtual assistant services providers can connect business owners with the right VA talent
Modern virtual assistants can be a huge asset because they can free business owners from time-consuming tasks, allowing them to focus on strategic growth and invest their time where it matters. If you’d like to find out how a freelance VA could help support your business goals, ResultsResourcing is here to help!
We connect ambitious entrepreneurs with freelance talent based on the specific needs of the business owner and the type of business they operate. We’ve been cultivating top talent for a decade and can connect you with a VA who is a terrific fit for you in 48 hours or less, after a free outsource strategy jumpstart call. Satisfaction guaranteed.
What are you waiting for? Schedule a free talent consultation today!
